Welcome to Cloudlandia

Ep124: Dissecting the Fabric of Time, Commerce, and Personal Growth

March 27th, 2024


  • We discuss the chaotic nature of daylight savings time, including its agricultural origins and debate over its current usefulness.
  • We examine the historical development of measurement systems, particularly the metric and imperial systems, and their impact on cultural standards.
  • I share personal anecdotes about adapting to metric measurements in Canada and look forward to a trip related to a stem cell project in Buenos Aires.
  • We delve into the dynamics of capitalism and intellectual property, using Amazon's business practices as an example of market trend capitalization.
  • We recount war stories from the frontlines of commerce and highlight the significance of trademarks in protecting intellectual property against knockoffs.
  • Peter Zeihan joins us to provide a macroscopic view of global events and dissects the interconnected fabric of our world.
  • We explore the influence of geography on politics, discussing factors such as Florida's appeal for real estate and the impact of political strategies on elections.
  • We chart a course through personal development by focusing on the transformative power of daily habits and the pursuit of personal growth.
  • I detail my health journey and the benefits of mentorship, high-protein diets, and habit stacking, as well as the challenges of technological transitions.
  • We emphasize the neutral nature of habits and the importance of accountability in crafting disciplined routines for a life well-lived.
  • Links:



    (AI transcript provided as supporting material and may contain errors)

    Dean: Hello there, mr Sullivan, mr Jackson. You know, your Loudland announcer, who welcomes us to the call, always promises there's going to be others, but there never is. There's just one, just us.

    Dan: We're waiting for others to join. I am other.

    Dean: We're waiting for others to catch up.

    Dan: That's exactly right.

    Dean: Well, how?

    Dan: did you? How do you feel you're an hour short? Yeah, I don't like this.

    Dean: I've been confused about five times so far today.

    Dan: Okay.

    Dean: Part of the reason is my watch and my cell phone are in another time zone and that's reflected.

    Dan: My computer is still in Toronto. Oh, my goodness, that's so funny. Are you in Chicago right now? Oh, got it Okay.

    Dean: Yeah, it's a little F you from winter, you know you get this little kick.

    Dan: Okay, I'll leave, but I'm taking an hour with me.

    Dean: I mean, I mean it's go ahead.

    Dan: I was gonna say we can't complain because we got an extra day this year. We got 24 extra hours, so I guess we deducted it from that surplus.

    Dean: But that's in the past and that is, in the past, yeah, that's right, you know, I haven't really studied where that came from, but I think it has to do with farming Daylight savings.

    Dan: Yeah, I think it was to absolutely to extend harvest times in the summer. You know, work more. Yeah, I thought we were trying to get rid of it. We, as a you know that's the inclusive version of they thought they were trying, we try to try to get rid of it.

    Dean: Yeah, no, I haven't. I haven't really devoted an hour and a minute of time to that particular project.

    Dan: I know, Florida is. I know Florida is like Arizona is considering staying on daylight savings time at all times and not yeah, and I think there were a lot of states that were looking to do that and I thought, oh boy, what a, what a mess that would be. It's already enough of a nuisance that Arizona doesn't participate.

    Dean: You know I would vote for keeping it. Yeah you know why?

    Dan: Because it's quirky, it is a little bit quirky, and you know what for me in?

    Dean: Florida and I like quirkiness and other people, so why wouldn't I like quirky in the time system?

    Dan: Well, you know, it's the only way that I mark the season changes. That for me is like the transition into, you know, spring, summer, and then I know, when we get to to light savings, we get fall and winter. That's the only thing. It gets darker earlier.

    Dean: Yeah, it's really interesting because when this is, I'm changing the context here, but it has to do with weights and measurements. You know the metric system is a French creation. It was created, I think, during Napoleon's reign and you know he tried to standardize in uniform, make Europe uniform, because he wanted to be emperor of Europe, you know, then emperor of the world. You know folks like him sort of have those type of ambitions and so up until then, you know you had what is commonly called the imperial system of measurements in in the UK, great Britain.

    You know pounds and inches and miles, you know and you know, and Fahrenheit, you know, was the measure measured. And then you know, europe adapted the metric system. And but once Brexit happened. This is in 2016, the merchants who were permitted to go back to the imperial system for weights in stores oh wow, growth grocery stores. But the bureaucrats who run the you know who run the system in Britain.

    Dan: So you have sort of.

    Dean: I think it's a bit of an entrepreneurial versus bureaucratic standoff. And so it's a real mishmash in Great Britain now, and I kind of like that, because almost everything else about Great Britain is a mishmash.

    Dan: I think that's so funny. You know, it's like the.

    Dean: I like mishmashes. My favorite kind of food is a mishmash.

    Dan: There was a Saturday Night Live skit where the they were, you know, they were founding settlers, founding the United States and deciding, you know, the guy was saying how we would adopt a system of measurements. That would be, you know, there'd be one foot, is the thing, and they'll be three feet in a yard and the whole, you know, just made no sense because the metric system is such an easier system. You know how many feet in a mile. And they were saying nobody knows you know why it'll?

    Dean: you know why it'll never happen in the United States? Because of sports. Oh yeah, 100 yards for football 100 yards, a 350 foot home run, seven foot center. Yeah, exactly Right.

    Dan: Right, Right yeah but in Toronto.

    Dean: Well, they try to impose it on the sports reporting in Toronto, but nobody pays any attention to it. No, you know.

    Dan: I mean.

    Dean: I've never switched over.

    Dan: I've been in Toronto for 53 years, 1973, I think, is when the system international started. So you know, my first grade was Imperial, second grade was Si, so we started learning, you know, metrics and second grade, but I still think in Imperial I mean, it's so funny, we're always doing the conversion you know, yeah, and it's especially scary when it comes to temperature, because zero really means something in Fahrenheit, but it's, you know, it's sort of wishy washy and metric.

    Dean: Zero is like 32, 32 degrees. Yeah right, Exactly yeah, 32 degrees. The only place where it meets is 40 degrees minus 40 degrees.

    Dan: So it's exactly the same.

    Dean: Yeah, but who wants to have that experience?

    Dan: Oh man, that's so funny. So when is your next Buenos Aires?

    Dean: trip. It'll be Saturday, two weeks, so two weeks from yesterday. From yesterday and this is our fourth, and this may be then the last quick trip. And it'll probably be six months. Six months Now, we'll do six months and then probably, depending on how it shows up, six months from now. I'm talking about stem cell here stem cell treatments. And how are you feeling?

    Dan: Are you starting to notice the difference?

    Dean: I'm feeling great. Yeah, the biggest thing is there's still soreness in my knee. And but I feel very confident about it. You know, I mean before there was soreness in my knee and I wasn't feeling confident because, barring any kind of therapy, it was going to get more sore in the future and I have definite confidence that'll be less and less until the soreness disappears, you know because, the cartilage is definitely regrowing.

    Dan: I was going to say is there evidence Like do they quantitatively measure the? Yeah, you do it with an.

    Dean: MRI. The MRI can show what it was, and what I learned is that it doesn't layer from bottom to top like the new cartilage. This is, you know, exactly my cartilage that I lost in through an operation, through an accident, in an operation in 1975, so long time ago. And so in those days they just, you know, it was broken, it was torn, so they cut it out, you know don't need anymore. Yeah, yeah, yeah, they would glue it back together now they have a surgical clue now that they could glue it back together, but the but what it does, it comes in vertically.

    So it's this constant extension, like it's you know, it's a half of an inch, and then it's an inch. Yeah and it's very interesting how it comes in. It comes in sideways so it doesn't come in. You know it doesn't come. That you establish a base and then it builds on the base.

    Dan: Right.

    Dean: So it's anyway, but I can feel the difference going up and down stairs. That's where my you know my daily measurement is really that more and more I'm walking up and down stairs. Normally.

    Yeah oh, that's great. But the biggest thing is the brain stuff. Because they have an IV, you can't inject things into the brain, you have to. You know a thing called lymph which create a pathway into your brain. So you have the lymph sites one day and then two days later they put an IV and the cells are actually custom designed for the brain so they, once they get into your blood system, they go automatically through the new passage way that the lymph sites have created and then they go into your brain. But I really noticed in my EEG tests and then neurofeedback program that I'm in that my concentration, my focus, you know, not being distracted is improving enormously.

    Oh, that's amazing, yeah.

    Dan: That's awesome. So you've got, for example, we're.

    Dean: You know we're 13 minutes into the podcast and not once have I forgotten that I'm talking to you.

    Dan: Hey, there we go. I like that, that's good news.

    Dean: Yeah, you know, you count your progress where you find it.

    Dan: Yeah, that's so funny. So I have something for us to look at next for next time. I was talking with someone and they were sharing with me this guy, yanis Verifakis. Do you know him? Have you heard of?

    Dean: him? Yeah, I think I have heard the name, but I'm trying to think where.

    Dan: So he's just sent me a video called capitalism has mutated into something worse and he's talking about this. You know cloud. You know cloud migration or whatever, and how those things are, you know, really owning our. Well, I don't know enough to say. I just wanted to ask. I'm wondering if you had heard about him.

    But essentially saying, companies like Amazon, like these big companies, are fiefdoms that control our. You know the way we see things like. You know your Amazon store, for instance, when you go to Amazon, is very different than my Amazon store. You know, based on everything that I all my, all the data that they have about me, kind of thing. You know when it used to be in on the mainland, when you would go to downtown or you'd go to the shop area, you'd have all the stores. Everybody sees the same. Everybody sees the same thing. It's more of an equal landscape sort of thing. But now you know there's advantage in knowing. You know, in having this established. You know data that everybody that's what they really have is access to. You know amazing amounts of data. So this cloud, the cloud, is really changing. Who's winning in the? You know, even in a global sense, but borders and everything don't really matter anymore. It's not about that. I wonder if that kind of resonates with what you know Peter Zion is saying.

    Dean: But yeah, I think Peter Zion saying exactly the opposite.

    Dan: Okay, that's why I'm very curious, right Like that's you know yeah, he's saying borders matter more than ever. Okay.

    Dean: Because of transportation. Okay, so Amazon, you can do anything with Amazon, but it's got to be transported.

    Dan: Yes.

    Dean: And transportation is the great constraint you know, and so, for example, one of the problems that Amazon has with crime is traffic congestion in cities. You know so that they're promised that we can deliver it in. You know, if you order this morning, you'll have it by noon.

    Dan: Yeah, I've had that happen.

    Dean: If traffic permits. And then there's the labor costs of actually finding drivers that'll do this. You know, for more than just a short period of time. So you always have to be thinking of the labor costs. And yeah so so my sense is yeah, he's of a school. Whoever this man is, I'm suspecting that it's a man.

    Dan: Yeah, yeah, yeah.

    Dean: Does he identify? Does he identify as a man, I mean?

    Dan: yes, I think so.

    Dean: Okay, anyway, and yeah, it's the same thing. Capitalism doesn't really change. It simply changes the environment in which capitalism is being used, because it's really a methodology for growth. You know capitalism is? You know, first of all, it's about pricing, and Amazon are the great price competitors in the world. I mean that's. They introduced a whole new way that you know, whatever it was, the total cost of getting it to you and the price you had to pay, they could pretty well out compete anyone else. That's capital.

    Dan: That's capitalism you know, and they're moving property.

    Dean: You know they're moving property from. You know, actually the Amazon never owns any property.

    Dan: You know they they're just really, unless they do create or white label or do things themselves, they're pretty robust at that that. That that's been one of the things. That that's been one of the things that they have as an advantage is that they Create their own brand of stuff, that they see things that are, you know, new products or new things that are Selling, and then they create their own version of it or white label their own version of it you know, and it's very interesting yeah.

    Dean: Yeah, we've had not like a product per se but we've had a continual Conversation with the Amazon because with the three best-selling books that we did with them Hardy, the book comes out on a Monday and by Friday there's another book called who, not how, and it's the summary of who not how and you know you can kind of create a summary of any book now with artificial intelligence in about 10 seconds, you know 10 seconds, and then there.

    So our book will be listed on Kindle and you know. And and then immediately, within a month, you'll have a first one in five days, but in a month, if it's really selling, you might have seven versions of summary of who, not how, and we said, you know this is kind of Toddry, you know we talked to them and we've had about five of them, five or six of them taken down Because it's too close to our stuff, it's almost, you know yeah, but that, and did you register the trademark on who, not how?

    Yeah, that's and that's where we get them. That's what we get them with, because you can't, you can't, you don't have Exclusive control over a book title. You can have 10 books with with you know. With you know, by the same name, there could be 10 books out there called who. That's how. Right but you can't have been hardy, and what they were doing they had you know. Summary you know who, not how, by Dan Sullivan and Ben Hardy.

    Well, that that you're crossing the line there, you know, right, you know, and it's like flies and mosquitoes. You know, you just make sure you have good screens. You know and you make sure you close the door and everything but it's a constant. It's a constant thing but you know, and maybe it does as good. I don't know if it does as good. Somebody buys the summary and then they say hey. I better read the book, you know so.

    Dan: I don't know but.

    Dean: But it's no different from knockoff Rolexes in Hong Kong.

    Dan: Yeah, I see what I'm looking at. The thing now, the one right after it is it's not the how or the what, but the who succeed by surrounding yourself with.

    Dean: Yeah, I mean that's yeah, yeah, yeah, yeah, but you know it's Babs gets angry at it. I just considered it, as you know, it's like it's mosquito season, you know. Yeah, but I would say capitalism is no different now than it was in In the marketplace of Rome, and but it changes its methods. I mean it changes its presentation. That changes, but this thing about capitalism is changing. Let's create conscious capitalism, let's create humane. There's just capitalism and there's somebody's emotional response to it.

    Dan: Right, yeah, yeah, that's yeah.

    Dean: I mean Peter Zion. I mean, I've read so much, peter Zion. I could Sort of tell, you know, one thing we know is that the United States is better at it than any other country. Yeah, it's not universal.

    Dan: I think it's that like. It's very, it's really interesting. I watched some of his. I watched some of his videos, which I was fine and insightful, and I'm always surprised that you know he gets three or four hundred thousand people a day watching his dispatches. You know they're always it's really well done. He's good at articulating things and it's fascinating to me.

    Dean: It almost makes you want to go to Colorado too right.

    Dan: Yeah, it's beautiful, right. I mean it's almost yeah yeah.

    Dean: He says yeah, I, I'm Very easily communicating to you from thirteen thousand feet Everything which is kind of said you must be really in good shape you know, yeah, so yeah, but he's fairly. He's faster responding than anyone else in the world. An event happens on Tuesday.

    Dan: And by.

    Dean: Thursday. He's got an explanation for why it's happening. Yeah he's really remarkable. He's in my lifetime I've never come across anyone like him.

    Dan: Yeah, it's really like I'm. It's it seems like such a macro level view of things that I'm always. You know I'm kind of fascinated why you're so fascinated with this. Like I mean, when you've read the, the book, you said like seven times or something.

    Dean: I mean well, his latest book, yeah, seven times complete, yeah, seven times complete. Yeah, and you know, and what I'm looking for is there.

    You know, with anything, when I read them, yeah, is there sort of a deeper level that he doesn't go into, or and so what I did is I just came out with my latest book, which is the great meltdown you know, and then I Explained that wherever you are on the planet, you're constrained by the cost of money, the cost of energy, the cost of labor and cost of transportation and no two places are equal in risk and Relationship to those four constraints and the US is just that keeping those four costs the lowest of Historically. I mean right back to the beginning. They've just been better for all sorts of lucky reasons, mainly because their geography.

    Dan: The geography is so good.

    Dean: I mean we talked about Florida, that Florida is proof that God loves. Real estate agents in the state of Florida. Yeah, because you have on the East Coast. You have three, three waterfront.

    Dan: That's right exactly the ocean side and two intercoastals, and same all the way yeah the same all the way up the Gulf too.

    Dean: Yeah, the Gulf that goes all the way to Texas. But thank, you and the north of Florida goes all the way to Virginia. I think Virginia or Maryland is still you know, the inner. And what it does is it prevents large storm shroom actually hitting the mainland, because that buffer zone of the inner coastal, you know, just stops big waves, it stops everything. So, yeah, so any anyway.

    I mean you don't really have to go into the Atlantic Ocean very much once you start if you're taking a boat trip Private boat trip down the East Coast, if you start at Virginia.

    Dan: Really go down the intercoastal all the way yeah. Yeah, yeah, started an apple receiver proves that God favors.

    Dean: Yeah so funny. Yeah but you know, people are always trying to create a standardized global version of reality. That's been happening forever. But those four costs means there can be no standardization because it's I mean, it's different in or it's different where you live than it is in Tampa.

    Dan: Yeah, it's really interesting. I guess there's regional, like when you think about it's transferable on every level, right, like the whole, because the cost of transportation you know has, you know, the further away, the more remote you are, the more costs to get something to you. And so even if I think now I see kind of the thing that you're talking about, like if you go to a place where the labor costs are lower, perhaps you've got a balance with the cost of transporting the reduced goods that you've done back to where they're going to sell.

    So it all has to balance out.

    Dean: Yeah, well, I mean you can take the huge migration from New York, you know, from New York state, to Florida right now.

    And you know people explain it politically and everything. But just compare the four melt costs between you know the cost of money is lower in Florida, the cost of energy is lower in Florida, labor and transportation the costs are lower. And I mean there's a lot of political issues that make things expensive or inexpensive. But you know, I mean that. For example, the court case where Trump was found guilty, you know, two, three weeks ago for something that's an antiquated law from 150 years ago that's never been inflicted on anybody. That in a business negotiation he said his company was worth 1.2 billion and it turned out it was only 800 million and that's called negotiation.

    Dan: Right right right. I mean, I mean, I mean right, that's the whole thing. Is something is only worth what someone's willing to pay.

    Dean: Yeah, yeah. And they said well, this is fraud, but nobody was harmed, you know nobody was like any negotiation, nobody was harmed. You agree on a price and you know the banks made money. The other side made money, he made money. And well, the word is going out now don't invest in New York, don't do business in New York.

    Dan: I mean the moment that hits and.

    Dean: but the governor said, well, that's not what we meant by it. I'm sorry. Oh boy the horse is out of the barn, you know yeah right.

    Dan: I mean that's pretty crazy. I saw Kevin O'Leary was talking about just that, that he was saying he's having some good weeks right now. Yeah, that's the death knell for a New York investment. It's nobody's gonna do anything there, that's easy.

    Dean: So your melt cost just went through the roof just as a result of that court grilling.

    Dan: Yeah, this is. That's pretty wild, and so in big news we saw that Super Tuesday last week and Haley's out, but not endorsing Trump. That's not throwing, not, you know not.

    Dean: Yeah, well, she's likely the warrior in. Yeah, I don't have legs and arms left, but these are mirror flesh wounds.

    Dan: That's right, I can still bite you. I can bite your kneecap, yeah.

    Dean: And for the life of me I don't know what her game plan was, because I mean, she didn't do him any harm, but I just don't know. You know what her game was and doing what she did, do it.

    Dan: Right, did you have to think she?

    Dean: was bad. She was betting that the court system is going to stop him from being the nominee and that she would Right.

    Dan: And I was just going to say that was. I thought that that's her game plan is hang in there. As to just the last one standing at the end, yeah. If Trump does get you know taken off the or disqualified or whatever which by the way what do you think the likelihood of that is? Zero Zero likelihood Okay, so and I felt especially after the Supreme Court case last week where it came up, because of the Colorado.

    Dean: Yeah they sort of the states can't take them off, right. Yeah, and the nine Supreme Court, just as it was nine, did not.

    Dan: It's not an enormous.

    Dean: I mean you can't run a rick, you can't run a country this way, and I you can't have 50 states having different rules about who can run for.

    Dan: Right, exactly.

    Dean: Yeah, yeah.

    Dan: Yeah.

    Dean: That's what the Supreme Court's for. You know, that's in the Constitution. Yeah and yeah, but I don't really know. I mean maybe she'll get a talk show on, you know, but you know I can't figure out where what her future is based on this performance, you know right. So yeah, but I mean, yeah, politics is, you know, politics is not entrepreneurial, it's an entrepreneurial business, you know you know there's clear cut winners and losers, and she's a loser right now, right.

    Dan: And it's very interesting to see what the you know the RFK effect here. What's that's gonna who that's going to affect more? Do you know what the projection is or who is that?

    Dean: going to hurt more. Yeah it's hard to say you know really. No, I mean, I saw him because Joe Polish had a man yeah, genius, and you know. I mean a lot of it. They were talking. They weren't talking about politics.

    Dan: No.

    Dean: And then we went to dinner. We went to dinner at somebody's house in Scottsdale and I was kind of say he's really sort of an ideal candidate for the president of the country that no longer exists, like if he had run in the 70s or 80s he would have led the Democratic Party. I mean he would have made it, but I don't think the country exists anymore. That would elect him president. But if he got 3 or 4 percent more of one party's voters, then he makes a big difference.

    Dan: That's what I meant. He's like the green box on the roulette wheel, but he's the little edge that's going to the wild card in this. That could make it's not just black and red, it's not 50-50. He's a viable third party. I mean it's funny because we're definitely a three-party country in a two-party system. Really, that's the thing.

    Dean: Yeah, I mean it's made a difference in some elections like 2000. Well, yeah, Ross Perot got Bill Clinton. Bill Clinton would not have gotten elected. But the other one is Gore lost because there were 50,000 Ralph Nader votes in Florida.

    Dan: That's big.

    Dean: I mean he lost by 500. He lost by 500. Yeah, that was never brought up. Well, it was the Haining Chats.

    Dan: Haining Chats. That's right, that is so funny. Those words are fun. I've got some friends named Chad. I've got a couple.

    Dean: I don't want to hate any of my friends who are named Chad.

    Dan: Which one do you want, willardson or Jenkins?

    Dean: Yeah, chad Johnson is one of our coaches. Oh there you go yeah, I've never had so many Chad's in my life, that's funny, it's not a common name either. No, but it must be contagious.

    Dan: Yeah, I was like go through. I'm realizing Dean's not as common as you might think either.

    Dean: Yeah, yeah. Nobody gets called Bob or Tom or anything like that anymore. You know they're all the same. Yeah, exactly Exotic names, anyway, but yeah. And so the other problem was that with Gore nobody brought this up, but he lost Tennessee as home state I mean even as home state didn't vote for him. So there was a, you know but it's been more recently, although in 1948, I think, there were four people who got significant votes. Truman, sitting president, won, but he didn't win with 50%. He won, you know, 40, 46.

    Dan: Yeah.

    Dean: So yeah Well, I don't think a third party can ever win unless it's replacing one of the, unless it's replacing the one of the existing parties you know, yes, and that hasn't happened since the 1800s.

    Dan: Right yeah, did you watch the state of the union? No, I don't watch television. No, okay, but I meant the. You saw the highlights, or the summary or any highlights of it. I haven't had a chance yet to even see.

    Dean: I mean. What I saw is I've seen angry old people talking to themselves on the street.

    Dan: Right, exactly, and that's a video that very cleverly showed that he's given the same speech four times in a row. You know he's got the same exact talking points and it was so funny they'd show it from, you know, from 2000, and then they'd show 2000, this year, you know saying exactly the same, the same lines, and it's just. It was pretty funny, actually I was amazed.

    Dean: There was. I love that Well, did you ever? When Disneyland California Disneyland opened up, they had recreations. You know they were in plastic or rubber form of Abraham Lincoln and you know, George Washington and that. Yeah, the hall of presidents, right, right, but they're, you know, their arms moved and their lips moved because they had they had little tubes that had fluid in them and you know it would.

    They would manipulate the tubes, you know, and their hands would move. And they didn't show this at the state of the union. But were there a lot of those little hoses coming up behind him? I don't know.

    Dan: Watch Joe move. Watch Joe move.

    Dean: He's like so lifelike.

    Dan: Yeah.

    Dean: It's really. It's really the closest I've seen in. You know, a high stakes election president of the United States is as high as it gets when. It's like the emperor's new clothes, you know.

    Dan: Yeah.

    Dean: Nobody wants to mention that he's really. You know, this is the leader of the free world and say, geez, you know.

    Dan: Oh man.

    Dean: Yeah, you know. But you know you root for the home team whoever is the captain, you know regardless of who the captain is, you know so.

    Dan: Yeah.

    Dean: Anyway, but yeah it's interesting. But you know, somebody was saying I have a longtime Canadian member of the strategic coach goes back to the 80s actually, and I had breakfast with him last and he says you know, I just you know you know, he says I know Biden's bad, but I just can't, you know, I just can't stomach the fact that we would have Trump again.

    There's something about it, and you know he was going on for about five, 10 minutes. And I've had other situations in Toronto where Canadians are voicing their displeasure and I said you know, I read the US Constitution once a year. It doesn't take long to read, it's only typewritten. It's about 27 pages, you know.

    Dan: And most of it's just.

    Dean: You know, it's a set of rules, you know, and I said nowhere in the US Constitution does it say that American politics have to be pleasing to Canadians.

    Dan: Any more than the Guinea. Politics have to be pleasing right.

    Dean: Yeah, yeah, I mean, you can be on the happiest convenience matters? Not at all.

    Dan: That's so funny. Yeah, I can't wait to see how it all unfolds. I mean, certainly it's going to be an amazing six months or whatever we've talked about.

    Dean: Yeah, no, I just if you just say it's not politics, it's entertainment.

    Dan: Yeah, that's exactly right, pretty good entertainment, you know. Yeah, yeah, switching topics. Here I was. I've mentioned, I've been playing around with the, with the Adams.

    Dean: Yeah, did you get the connector for the? I did.

    Dan: I got that and on Monday I need to Connect with the gentlemen that sent it to me because, yeah, because, yeah, I need to figure out how to yeah the problem I explained.

    Dean: Yeah, I explained in my email that. Yeah, it's done in FileMaker which no longer exists, so it's hard to Transport it.

    Dan: It's hard to. He offered to, he offered to transport something that no longer exists. Right, exactly but he offered to help me, walk me through it, so I'm gonna yeah them up on that, yeah cuz.

    I do want it, I do want to try it, but it's been very interesting to watch this just the way. This is Claire, yeah, yeah, it's just. It's so satisfying to see I've had, you know, it shows I've got ten reps down of my habit of waking up and drinking 500 milliliters of water, first thing that you can stack. I'm looking, you know, to stack all these things. It's been. This was a great week.

    Dean: I have been working with JJ verge you know, I got your, we got your phone message, you know yes, yeah, where you yeah, yeah, together. A little Dean, you have witnesses now.

    Dan: Well, that's exactly it, right it's. I said to Joe like, well, behind the scenes, while we were in Palm Beach, there was so much kind of rallying and you know, going around in the most supportive way possible for, you know, to help me get on track. You know, weight-wise, health-wise and, and you know Joe Polish has been just above and beyond you know, in orchestrating and you know organizing all of this I mentioned last week. You know he came and spent a few days with me and really helped me get things on track. And I've been working with JJ. So you know this was my first week, you know, full. Joe left last Saturday, so this was my first week with JJ. But having the daily accountability and systems around, you know what I'm doing. It's certainly a who, not how type of thing is really you know the importance of having a who that's kind of Onboard and guiding things.

    But I get into this nice I'm accountable for in the more I send JJ, then you know the daily Story of yesterday, kind of thing with. She's got me hooked up on a Coronameter app which basically tracks my macros the protein, carbs, fat and calories of everything that I eat. She's helping with my you know menu selection and all this. So in the morning, after I drink my 500 milliliters of water, I Way every day and take a picture of the of the screen scale. Scale, yes, exactly. And then I send her my aura results for my sleep and readiness and yesterday's activity and Yep our goal.

    You know I was on average when we were looking at it before. I would average, you know, 2500 to 4,000 steps a day would probably be the average, with you know probably 3,000 plus 3200, the kind of median of what, how many steps I would get in a day. So we've set now 4,000 is the baseline, the minimum steps that I get every day, mm-hmm, and so I send her that activity to show what that is. And then my Chronometer and she's got me focused on Protein. First, eating, my, you know, getting, you know, almost 150 grams of protein per day, which is really it's a lot. I mean, that's it's.

    I never hunger. I'm never hungry and it's almost like getting into the routine of trying to lead, lead with that and stay well, I mean your body knows when it's had the necessary nutrition, and protein is the champ for giving nutrition.

    Dean: Absolutely complex, complex carbs and you know, and yeah, I mean yeah, you can. You know you can eat 5000 calories of Simple carbs and you feel hungry.

    Dan: Yeah, yeah. So this, you know this target.

    Dean: So I'm plus water make. Water makes a big difference, absolutely.

    Dan: Yeah, yeah, so it's been great. So the we you know tomorrow will be the you know the kind of Week on week weigh-in. But I'm already down like three and a half pounds from. So you know most 1%, 1% of that's the target I guess is 1% of body weight per week is a good to keep on and You're just getting in the habit and the routine and you know that every week she'll be in the cloud, that's exactly right, that's the goal 57 right now, you'll be 80, I'll be 58 in May.

    Yeah, yeah, yeah, and so yeah, so yeah. Certainly taking this long-term view of by my Well, it's habits, I mean yes, that's all it is, you know.

    Dean: What I was thinking, because I knew we probably Talk about this topic today, but I was thinking about just looking at habits as reality and they're either working for you or they're working against you, and that's yes, you know that's not an opinion, you know it's. It's just that you can tell whether the habits are supportive. Or that's supportive and the other thing I was thinking about, the gap in the game.

    And I think that if you just think in terms of replacing bad habits with good habits. Yeah, you stay in the game. Yes, and I think the gap is that you need to be penalized for your bad habits. You know I think there's a internal thing. You know that you should feel guilty, you should feel shame about your bad habits. I said they're just habits, right exactly. I said they're just habits, right, exactly, I said they're just habits, right, exactly, and that's.

    Dan: And so this, really this thing like looking at this week here, and I think that I had lunch with Leo or Weinstein yesterday. I went over to the Four Seasons in Orlando and we had a nice three and a half hour lunch and this was a lot of what we you mean Mr Good at everything.

    Mr. It's so. It's almost unfair, isn't it? Yeah, the guy's just so smart and everything Right. We had some great. We had some great conversations and yeah, this was. You know the fact that there's nothing else you can do but what I'm doing habitually on a daily basis. That's the only path. It's not. That's the thing is there's no, it's not like this monumental effort because it's a big mountain to climb, you know. To get to the top of, you know, mount 100 pounds or whatever, you know, the ultimate benchmark is. But to climb to the top of that mountain just requires that you've got to take steps every day. There's no possible way to get to the top in one day, and that's where it.

    Dean: And nobody gets more than one day every 24 hours.

    Dan: That's exactly right. So having that benchmark of 1% a week as what you can safely and consistently lose is just that, it's just stacking those things, and a day a week is the perfect, I think, amount unit of measurement, because it's you can't really that's the most important, more than the daily even you know like the variation in one day.

    It's more important over a week that you take that. So that's all I'm focused on is the week, and we're already at the routine I've already got. I'm very comfortable with consistency and habit, so I don't need a lot of variety in things. If I find certain things we've got now some meal combinations that really work for me, and if I can just, you know, stay on that track and continue to have the accountability, I think it's an inevitability, you know, is just the watching it happen. Well, it's like you're a profit activator, I mean just moving that to another thing.

    Dean: I mean, if you're doing all late and they're all contributing to a profit, it strikes me there's no, there's nothing to fix.

    Dan: Right, exactly. Oh, it's so funny, right. So, yeah, it's so funny. I mean just identifying that the key thing for me is just to continue raising the benchmark, right, like I'm raising my from 4,000 to 5,000 steps it's the minimum on my way to 10,000, you know, yeah, Do you measure steps or does that matter to you?

    Dean: I mean, it's not my main focus, but if I get the right number of steps, I get the high number of attendees on my activity. You know, and every, you know, every quarter or so I raise the number. You know the stuff. So I do right now probably average around 6 or 7,000. And yeah, and I've done 10,. You know, on some days, you know, when it's kind of walk in nature day, I'll get more than that.

    But you know but I'm doing a lot of things like my big thing that I've been working on for four months is I never get in trouble with my meals. I get in trouble with snacking between meals, and so I've eliminated that and I'm down, you know, five or six pounds just by doing that. Wow, yeah, yeah. So you know. Anyway, first of all, kudos to just you know. It really strikes me that Dean Jackson doesn't do anything and stick with it unless it makes intellectual sense. That's true, probably, yeah, no, I mean. Yeah, I mean unless I mean you know your habits and you know your. Yeah, we all have a measurement system on what constitutes progress. Yes, and my sense is until you get the way of something you can do every day, yeah, it's an intellectual satisfying, you don't do it.

    Dan: Yeah.

    Dean: And a lot of people try to make it emotional, emotional, you know that you know and everything that, but you can't sustain it.

    Dan: And even if it is, even if you get to the point, I agree with you 100%. By the way, I don't perceive it as emotional, but you know that often that's. You know well what's the cause of this kind of thing you know. But the reality is that even if you were to uncover an emotional issue, that still requires them that intellectually you have to figure out what's the mechanics of what needs to actually happen.

    You know it's like getting to the bottom of an emotional issue isn't, on its own, going to solve the problem, the same way that you know, figuring out the mechanics of what actually needs to happen. Yeah, happen, yeah. That's really the bottom line, but I'm very encouraged. This feels like a very different level of, you know, systemic change.

    Dean: That's happened here, yeah, yeah, yeah. Well it's a process you know. The process consists of you know and you keep. Every time I talk to you, you're adding some new habit to it. Yeah.

    Dan: Yeah.

    Dean: And my sense is that once you get the momentum of 10 good habits, you're motivated to have 20 good habits. I agree 100%.

    Dan: Yeah, I agree, because that then becomes a great game. You know, that's the I love to game-a-five things. That keeps us interested, you know.

    Dean: Okay, I have a meeting in. Five Minutes with Daniel White.

    Dan: Okay.

    Dean: And who's staying with us in Chicago?

    Dan: Chicago.

    Dean: Awesome. So, but I'll be, I'll. I have you in my calendar for next Sunday.

    Dan: Awesome. I'm not so we're going to be in Toronto next Sunday. You are going to be because on my calendar it says no Dan podcast.

    Dean: Yeah, but we have, but I will be there, okay, perfect.

    Dan: Fantastic.

    Dean: And in the same time. So Okay, Perfect Okay.

    Dan: Bye, bye, bye.